Consulting Strategy, Planning, Development

The sports industry and corporate event management field is growing faster in Turkey than in any other part of the world. This evolution includes increased government investment in sport, and a rising affluence and ambition among sports governing bodies in the country. It has also changed how companies and brands in Turkey view event management as a platform to engage consumers and communicate with their audiences.

Using our extensive experience and in-depth knowledge in the business of sport and corporate event management, GAIA offers strategic advice and solutions to maximize the opportunities that are available through event management and its assets to deliver value to its partners.

Sales Event Sponsorship, Corporate Hospitality, Client Servicing, Events

Sport and corporate events are proven channel for multinational companies and brands to connect with the growing market by appealing to its consumers’ passions to build an emotional bond. It offers brands and companies a cost-effective, integrated marketing platform with countless opportunities to engage and win over consumers and corporates alike, while delivering a return on investment that is higher than traditional advertising & PR methods.

Our portfolio of Turkey’s leading companies and major sporting events offers companies a year-round platform of rich and varied opportunities to increase brand engagement, build strong brand awareness, influence product preference and purchasing decisions, and ultimately impact sales.

In addition to sponsorship, corporate hospitality at all kinds of events and venues offers a unique and exclusive entertainment experience for customers and partners. Brands can capitalize on this compelling money-can’t-buy experience to build client relationships, strengthen local presence and demonstrate relevance in key markets.

- We ensure the implementation and delivery of sponsorship and corporate hospitality rights and benefits to gain maximum exposure for our partners and their brands.
- We help companies and brands achieve their business goals through the organic integration of their brands into Turkish sport.
- We deliver value by maximizing our partners’ return on investment and return on objectives.

Event Management Sports and Corporate Event Management, Marketing, Promotion, Implementation

As a result of our experience in event management, we have the first-hand knowledge of local business, sporting culture and customs ensuring that we create and deliver dynamic events that fit both local and global interests and expectations.

We provide the entire spectrum of services required to stage a world-class event including:

- Initial concept and planning
- Event logistics and implementation
- Media management, PR and promotion
- Marketing, ticket sales and corporate hospitality
- Event sponsorship procurement and execution
- Licensing, production, broadcast and distribution

We apply high standards of professional management to enhance the image of the event and grow its value over time. We ensure that the events make headlines and deliver audiences an unforgettable experience.